Our newsletter includes actionable strategies on how to execute partnerships effectively.
Head to Quora.com - type in your keywords (the buyer-intent keywords) on Quora's main search. This will show all the recent activity. If there is any, you are good to proceed.
Attention is relative. If you are a tool integrated with Salesforce, and you are after anyone who has an audience of SF users, this will be easy. If you are For example, if you are Sharework.co - and after partner prospects who want to use your Zoho integration to help you get into new accounts, then you'd go to Zoho's topic page: https://www.quora.com/topic/Zoho-CRM-1
These are the people who REALLY care about a topic - so much so, they find and answer a lot of questions posted on the subject. Which means... if that topic is one your brand wants to be involved with, they are people you should know.
*Note, some topics do not show the most viewed writers so you will have to look down the page.
Please feel FREE (yes, it's free) to use our Airtable PRM which we reference in the video: https://airtable.com/universe/expvlc9tWwjBlEOXF/agency-prm-from-partnerprogramsio
Either way, here are the questions you want to find:
Topic search or Topic Page URL: *
Quora Question Link (if you started with a question/answer):
Question followers (if you started with a question/answer):
Answer text (if you started with a question/answer):
Contributor's followers: *
Contributor content views:
Copy/paste the topics they "Know":
Contributor first name: *
Contributor LinkedIn URL:
Contributor LinkedIn Company Page URL:
Contributor Biz Email:
Use a form because you do not want to make your VA have to login to Airtable or Google sheets to execute this - just create a Google Form or use our Airtable PRM.
If you use topics, make sure to link to the "Most Viewed Writers" (not the topic page) to make it easier for your VA. Here's an example of that page.
If you are starting with the questions, then post the general search page results link.
Send the list of URLs + this page/video to your VA + a test budget to get this done now!
I like to know who I reached out to and when so that I can go back to their LinkedIn profiles to see if they accepted and if they replied. Remember, not everyone reads your "Add Notes". So, you have to go back and send them a follow-up.
Automations can be created in Airtable to alert yourself or your team or compose an email to the new lead... whatever you want. I'll try to update this post with some options, but follow Gareth for all relevant Airtable tactics.
As you reach out, make sure you update the PRM with what happened to keep track and fire the automations.
If you use our PRM, you can setup leads to flow into new tabs as they reply and book appointments.