Feb 22nd, only 4 spots available...

You're invited to participate in HubSpot Partner Tracks 2024!

This is one of our most popular events - where we invite a small group of HubSpot integration partners to present to our HubSpot agency audience how to set up, sell, and support a unique service on top of their solution.
This year, we're blowing this up with sponsorships, giveaways and a larger target list of 6300+ HubSpotters.

5000+ top HubSpot Solutions partners will be invited

A proven event format to activate and enable partners

All Package up and publish a course for our community

Recap 1:1 calls and warm intros throughout the promotion

A group of top complimentary HubSpot ISVs...

If you are seeing this, you have been invited to the the 2024 HubSpot Partner Tracks masterclass where a select group of HubSpot integration partners will be showcasing to thousands of HubSpot solutions partners in late February.

The goal: finding and activating the best B2B solutions partners for your program...

This promotion is meant to help the select teams fill their partner programs with top HubSpot solutions partners, while activating them with the right service implementation training.

It works wonders.
Sign me up

Using our HubSpot Partner Tracks as the activation method...

We are putting together an event just for HubSpot solutions partners showing them how to set up, sell, and support 5 new services for their clients on top of each of these participants' platforms.
  1. ABM nurturing campaigns to get our lists warmed up to your programs prior
  2. SaaS giveaways and sponsor giveaways
  3. Post-event recap and strategy calls with the Partnerhub team to activate as many more partners as possible
  4. Your team will get all the data - attendees + the 6000 agencies we targeted.
  5. Multi-channel promotions

And leveraging our ABM strategies to get them into your program!

Here are the guarantees:
  1. Multi-channel promotions to 5000+ people.
  2. You are the only product for your use case in the promoted stack and webinar.
  3. All assets we use in the campaigns for your team to use afterwards (video + ads).
  4. A Partnerships Track presentation we will complete together in month 1.
  5. Free seats for your entire team in the paid training in our Partner Programs Collective.
  6. All the contacts we promoted to in segments of cold > warm > hot (attended webinar) tabs as a CSV.

Some of the amazing  partner programs we've helped over the years

NIC R.

Head of Partnerships, Recart.com

"Partner programs has been our #1 agency provider and it’s not even close! I can’t recommend this program enough as an ecomm SaaS company."

Promotions & Enablement

Two months of multi-channel outreach to fill the event with your branding on all of the assets and landing page > then the event which activates and enables your prospective partners >> follow-up calls to create 1:1 intros.

Custom Assets for your Program

Videos, landing pages, a presentation template, and included in the partner tracks course published to our agency-only community.

A Data Set

We will provide your team with thousands of records of service provider contacts (email and LinkedIn) we have enriched specifically to match this cohorts IPP. And, a 5-step cold outreach sequence they can use to convert the targets who aren't already in.

Instructions Throughout

Your team will be added to the popular gated training programs:
"The Partner Manager Bootcamp" &
"The Partner Programs Accelerator" so they will be ready for presentations and ongoing enablement.

What's included

Partnerhub® Pro for 12 months.
✓ Direct outreach to the 5000+ agencies.
✓ 1:1 intro's to attendee's after the event.
✓ The enriched data set afterwards.
✓ Your recorded class in the partner tracks course.
✓ Retargeting ads to the event and course.
✓ Free access to our gated training.
✓ A directory listing.
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Testimonials

,,
"Since we started with Partnerprograms, we have found greatpartners who we are now working closely with on building new service offerings to add more value for our clients."
Matt H.
CEO of Influence Agents
"Alex and I have worked on several projects to date. His deep knowledge of the agency-saas dynamic and his ability to quickly/creatively set things in motion make him invaluable to work with."
"The tone is set from the top, and it's action-oriented. This is a network of "doers." Much is expected, and much is achieved -- with remarkable speed."

Get into this years HubSpot Partner Tracks!

Book a time and we'll get you in:

FAQs

Some answers you may want about this program.

What does it cost?

We're in a recession so we are going to gather sponsors and ask HubSpot to offset the costs since this will be extra glue for their ISV partner program, but it will have a fee to reserve the spot. For now, just fill out the form indicating you are interested in the spot as the ____ category leader, and I will be in touch as soon as I have a final price tag :)

What do you need from us?

We will need you to edit the presentation, present (20min), and provide any/all assets and offers you want us to include in the promotions and course. We will provide you with the partner tracks presentation template, video examples of the presentation from a previous session, guidance and collaborative editing through Google Slides. When the event concludes, we will do all of the editing and creating of your class in our course.
If you would also like to be visible in the Partnerhub® marketplace, you will have to create your profile here.

How will you be promoting?

We will begin promotions using: 1. Display / LinkedIn Ads 2. Email (cold and newsletter) 3. Slack posts (our Slack + others) 4. Targeted DMs on LinkedIn 5. As well as posting your co-marketing offers, videos, and course content in our agency-only community here.

Who gets to keep the assets when it's all done?

You receive back: the data we promoted to (~6000 records) + your video + the partner tracks presentation deck we worked on together.

Do you help us with our presetnation?

Yes of course. We have a professionally-designed and well tested deck template we will work on with you (edits, suggestions...). And, we have videos from other good and bad presentations you can review and learn how to optimize your presentation.

Can we include something in the giveaway to bring more reciprocity to us?

Yes, so long as the offer does not require them to purchase anything or sign a contract. I.e discounts on software would not add value to this program. You can provide the agencies interested in your software those discounts as a part of your program later.

Is there a refund policy?

As soon as all participants are confirmed, we send out invoices to cover the full amount, and when if for example 3 out of 5 get cold feet and do not pay the invoice, and we can’t replace them quickly, we will refund the other 2. But, if all 5 pay the invoice prior to Jan 1st, we will start working on the assets immediately and no refunds will be given.

How is this different than the Concierge program

The Concierge program is specific to Partnerhub® users who want to get more out of the user-base of Partnerhub®. This program is purposed to do one big multi-channel branding and partner acquisition campaign for a select group of well connected tools. The two can operate together, but this program is specific to one large audience getting connected to these five platforms for use in their services stack.

* IF you are currently in the Concierge program, message Alex about what you receive.

Why can’t we just pay you more to promote only our program?

“A rising tide raises all boats!” You want to be promoted in a stack of non-competing tools which each offer something different because a partner prospect of yours may not be interested in what you are bringing to the table at this time, but they may be interested in another participants. And because you are also partners with that other tech vendor, and possibly also in Partnerhub®, the agency will be brought back to you when the timing is right.

But, feel free to check out Concierge if you would like matchmaking services through Partnerhub®.

Are we allowed suppression lists?

No. The reason is, this campaign is not selling software or mentioning any off pricing page offers that you would need to get clearance for. The campaign will work to further enable (train, educate) current partners of yours that it hits, and re-activate any stale partners by giving them more to talk about to their clients.

Who are you targeting?

For this campaign, we are targeting partners of tools known to target B2B agencies. In our case, we have an enriched list of; HubSpot, Salesforce, Pipedrive, Formstack, Drift, Seventhsense, Vidyard, Gainsight… solutions partners. Totaling over 5500 leads.